Chartis / AIG
Direct mail campaign
Chartis AIG wanted us to create a high impact direct mail campaign for them to target Top 100 company directors to promote their environmental insurance.
The idea was to send something to suggest all the different types of cover they offer. This initial mailer was followed up with 4 separate mailers targeting each of the main insurance covers. This was a highly successful campaign
I did this job working at BradenThreadgold.
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